After Messi announced to join Paris Saint-Germain, its huge commercial effect has begun to show, the most direct manifestation is the sales of jerseys. According to media reports, after Messi determined the jersey number, Paris has sold 30 million euros of jerseys within 24 hours, and it has been out of stock. The jersey seller Nike predicts that 10 million Messi jerseys will be sold this year, with sales reaching 1.5 billion US dollars.
After Messi joined Paris Saint-Germain, his No. 30 new jersey was quickly snatched. According to Uruguayan reporter Rodrigo Romano, although the price of this jersey is 187 euros, within 24 hours, Messi’s jersey sales have reached 30 million euros, and it is currently out of stock. According to the official Paris website, May West jerseys will be shipped until October.
According to the general jersey sales rake rules, PSG can get a 10%-15% commission from the total jersey sales revenue. cabsite is calculated at 15%, so PSG can get a $225 million rake from it, even if it is based on the median value. To calculate, this data can also reach 200 million US dollars. Compared to the annual salary and signing fee for Messi, PSG can be said to have made a profit. You must know that this is just the sales of jerseys, and there are many other commercial projects that can be developed.